Activation Solutions Account Manager (Audience and Contextual)
Oracle Data Cloud (ODC)
The Activation Account Manager role is tasked with building client relationship and nurturing existing accounts for growth across Oracle Data Cloud (ODC). You will be responsible for working closely with Partners to grow our strategic partnerships. Your job is to understand how the ODC product suite best complements advertiser’s collaboration with digital media platforms and agencies, helping them enable more effective digital campaigns.
You will work closely with Partners on priority accounts across the ODC portfolio and will ensure we become core to their business (planning, buying and activating). You will be responsible for leading a proactive account service activity to drive usage and stickiness of ODC and work with Partners to connect with advertisers at all levels.
Own and manage client relationships with Partners (agencies and digital media platforms), ensuring a successful partnership and overall positive experience with ODC and our products.
Master understating of ODC’s Audience and Contextual product solutions
Proactively review and monitor clients’ data and usage of ODC products to identify upsell opportunities
Work closely with Partners to deliver exceptional service and continue to build and foster relationships with advertisers.
Identify product training needs within account portfolio and spot opportunities to educate partners about our core products
Deliver presentations to allocated account teams to communicate new ODC products and initiatives
Increase revenue across existing trading relationships
Quarterly forecasting, setting of OKRs and tracking of key account revenues and activity
Product Development: Actively communicate to the Product team how ODC offerings are being received and help identify potential new offerings.
Team Coordination: Identify areas where Oracle Data Cloud processes can be improved between Partners and Solutions Consultant and set strategies and training to drive efficiencies
Skills and Qualifications
5+ years in account services or sales roles working with brands direct, publishers, or digital media providers (Networks, DSPs, DMPs, etc.)
Subject matter expertise in audience or context targeting, mobile and/or video preferred.
Demonstrated track record building and growing revenue across assigned accounts
In-depth knowledge of digital advertising processes and techniques. Solid understanding of ad-tech ecosystem
Demonstrated ability to build relationships over time, converting transactional relationships to trusted partnerships
Strong energy, drive and enthusiasm balanced with patience and persistence
Solid verbal, interpersonal and written communication skills
Demonstrated ability to work in teams and be flexible within a dynamic environment
Builds long term, strategic relationships with named and vertical business alliance partners.
Facilitates the development of strategic marketing and new business plans for all assigned partners to meet or exceed assigned business goals. Works with Partners to identify opportunities and create demand through lead generation activities and target account selling strategies. Actively track joint sales pipeline and meet or exceed quarterly and annual revenue targets. Develop and maintain relationships with global counterparts to leverage corporate initiatives and to ensure adherence to Alliances and Channel standards. Monitor partners business results, making recommendations for improvements to increase penetration for the strategic partners. Establish rules of engagement and operational escalation procedures to quickly identify and resolve issues.
Demonstrated track record developing and managing Global Partnerships and driving Partner account activity. Prefer strong analytical, sales channel and marketing skills. Prefer 5 years of related experience. Secondary education in Marketing or a related field preferred.