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LOEWE Assistant Marketing Manager
職種
正社員
職務明細
About LOEWE
Created in Spain in 1846, LOEWE approaches 175 years as one of the world’s major luxury houses. Since 2013, under LOEWE’s creative director, Jonathan Anderson, the brand has started a new chapter, presenting itself to the world as a house focused on craft and culture; evidenced through an intellectual yet playful approach to fashion, bold and vibrant Spanish lifestyle, and unmatched expertise with leather.
LOEWE has a rich legacy of craftsmanship dating back to its beginnings as a collective workshop and has long valued artisanal techniques in its approach to design and manufacture. These core values are reflected in the brand’s belief in the importance of craft in today’s culture, its modern interpretations of historical artistic achievements and its commitment to supporting contemporary art, craft and culture around the world. You will be reporting into Marketing & Communications Director.
JOB OVERVIEW
LOEWE Japan is currently recruiting a talented Assistant Marketing Manager to join and play a key role in our growing team. The ideal candidate thrives in a fast paced environment, is flexible in adapting to changing situations, is confidently detail-oriented and is curious by nature, with the ability to quickly identify areas of opportunity to optimize efficiency and performance. The candidate must be a quick learner, self-starter, team player and a leader, and display strong communication skills cross functionally and interpersonally. The role will require strategizing, planning, developing and directing to increase brand awareness, deliver engaging content and contribute to sales performance.
スキル・資格
QUALIFICATIONS
4+ years of working experience, preferably in areas related to Marketing or advertising
Japanese native and English business fluency in both speaking and writing
Strong sense of leadership, teamwork and ownership
Adept in creating documents with Microsoft Office and Google applications
Quick learner and self-starter
Highly organized and detail oriented
Excellent communication skills
Excellent task management and time management skills
Able to perform in a high-pressure/time-sensitive environment
Has grit: proactive, goal-oriented, purpose-driven and passionate
QUALIFICATIONS - NICE TO HAVE
Creative reading skills in English and/or Japanese
Creative writing skills in English and/or Japanese
Proficiency in Photoshop, Illustrator, or InDesign
業務内容
RESPONSIBILITIES AND DUTIES
Communication strategy and planning
- Develop a communication strategy, set priorities, plan communication timeline, manage deliveries and chase approvals to execute successful rollout of both global and local campaigns
- Take ownership of and lead cross functional communication, inform and collaborate with all relevant teams within LOEWE Japan and headquarters
- Download key information from cross functional partners and stakeholders concerning business situations, understand how Marketing can contribute to the business, and suggest and execute potential actions
- Develop reports and recaps for key campaigns and projects
Media Planning
- Work collaboratively together with headquarter team and media agencies to develop media plans, negotiate and execute campaigns and evergreen initiatives
- Audit available creative assets and allocate to relevant media
- Manage creative asset delivery timelines, as well as media censorship checks
- Create a report by coordinating, monitoring and evaluating media campaigns and performance
E-commerce management - loewe.com
- Download headquarter communication plan for loewe.com, share with local teams, and feedback to reflect local priorities and needs
- Collaborate with headquarter e-merchandising and online content team to create original content for Japan local campaigns and activations
- Collaborate with headquarter e-merchandising, online content, IT, and CRM teams to fix any bugs or make improvements in UX on loewe.com
E-commerce management - third-party
- Lead campaign rollout from pitching to third-party teams, creating communication plan and timeline, understanding merchandising strategy and KPIs, registering product information, delivering copy and visual assets, and being responsible for project management
- Manage LOEWE shop on third-party e-commerce platforms; product registration, organizing appearance, updating product information, seeking opportunities for increased brand visibility
External copywriting facilitation
- Facilitate copywriting/translation requests to external copywriters, give feedback and manage approvals with Marketing Director
Facilitation with Headquarters
- Assist headquarter teams in LOEWE, LOEWE Foundation and LOEWE Perfumes on any requests concerning global initiatives taking place in Japan or facilitation of communication with collaborators based in Japan
- Assist headquarter teams on any requests concerning Japanese translation
- Create english copy briefs for press release, loewe.com, and paid ad copies for local campaigns and initiatives
- Manage copy approvals by headquarters for local initiatives
Document creation
- Assist Marketing Manager and Senior Marketing Director in creating any necessary documents for both internal and external meetings
Intern management
- Manage schedule and workload of interns belonging to Marketing team
学歴
University degree or equivalent
その他
使用期間6か月
正社員
職務明細
About LOEWE
Created in Spain in 1846, LOEWE approaches 175 years as one of the world’s major luxury houses. Since 2013, under LOEWE’s creative director, Jonathan Anderson, the brand has started a new chapter, presenting itself to the world as a house focused on craft and culture; evidenced through an intellectual yet playful approach to fashion, bold and vibrant Spanish lifestyle, and unmatched expertise with leather.
LOEWE has a rich legacy of craftsmanship dating back to its beginnings as a collective workshop and has long valued artisanal techniques in its approach to design and manufacture. These core values are reflected in the brand’s belief in the importance of craft in today’s culture, its modern interpretations of historical artistic achievements and its commitment to supporting contemporary art, craft and culture around the world. You will be reporting into Marketing & Communications Director.
JOB OVERVIEW
LOEWE Japan is currently recruiting a talented Assistant Marketing Manager to join and play a key role in our growing team. The ideal candidate thrives in a fast paced environment, is flexible in adapting to changing situations, is confidently detail-oriented and is curious by nature, with the ability to quickly identify areas of opportunity to optimize efficiency and performance. The candidate must be a quick learner, self-starter, team player and a leader, and display strong communication skills cross functionally and interpersonally. The role will require strategizing, planning, developing and directing to increase brand awareness, deliver engaging content and contribute to sales performance.
スキル・資格
QUALIFICATIONS
4+ years of working experience, preferably in areas related to Marketing or advertising
Japanese native and English business fluency in both speaking and writing
Strong sense of leadership, teamwork and ownership
Adept in creating documents with Microsoft Office and Google applications
Quick learner and self-starter
Highly organized and detail oriented
Excellent communication skills
Excellent task management and time management skills
Able to perform in a high-pressure/time-sensitive environment
Has grit: proactive, goal-oriented, purpose-driven and passionate
QUALIFICATIONS - NICE TO HAVE
Creative reading skills in English and/or Japanese
Creative writing skills in English and/or Japanese
Proficiency in Photoshop, Illustrator, or InDesign
業務内容
RESPONSIBILITIES AND DUTIES
Communication strategy and planning
- Develop a communication strategy, set priorities, plan communication timeline, manage deliveries and chase approvals to execute successful rollout of both global and local campaigns
- Take ownership of and lead cross functional communication, inform and collaborate with all relevant teams within LOEWE Japan and headquarters
- Download key information from cross functional partners and stakeholders concerning business situations, understand how Marketing can contribute to the business, and suggest and execute potential actions
- Develop reports and recaps for key campaigns and projects
Media Planning
- Work collaboratively together with headquarter team and media agencies to develop media plans, negotiate and execute campaigns and evergreen initiatives
- Audit available creative assets and allocate to relevant media
- Manage creative asset delivery timelines, as well as media censorship checks
- Create a report by coordinating, monitoring and evaluating media campaigns and performance
E-commerce management - loewe.com
- Download headquarter communication plan for loewe.com, share with local teams, and feedback to reflect local priorities and needs
- Collaborate with headquarter e-merchandising and online content team to create original content for Japan local campaigns and activations
- Collaborate with headquarter e-merchandising, online content, IT, and CRM teams to fix any bugs or make improvements in UX on loewe.com
E-commerce management - third-party
- Lead campaign rollout from pitching to third-party teams, creating communication plan and timeline, understanding merchandising strategy and KPIs, registering product information, delivering copy and visual assets, and being responsible for project management
- Manage LOEWE shop on third-party e-commerce platforms; product registration, organizing appearance, updating product information, seeking opportunities for increased brand visibility
External copywriting facilitation
- Facilitate copywriting/translation requests to external copywriters, give feedback and manage approvals with Marketing Director
Facilitation with Headquarters
- Assist headquarter teams in LOEWE, LOEWE Foundation and LOEWE Perfumes on any requests concerning global initiatives taking place in Japan or facilitation of communication with collaborators based in Japan
- Assist headquarter teams on any requests concerning Japanese translation
- Create english copy briefs for press release, loewe.com, and paid ad copies for local campaigns and initiatives
- Manage copy approvals by headquarters for local initiatives
Document creation
- Assist Marketing Manager and Senior Marketing Director in creating any necessary documents for both internal and external meetings
Intern management
- Manage schedule and workload of interns belonging to Marketing team
学歴
University degree or equivalent
その他
使用期間6か月
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