Digital Human Health, Business Insights & Analytics, Sr. Spclst

Job Description

Job Family Group: Technology Partnership – Business Engagement, Insights & Strategy (Job Profile: Senior Specialist, Business Insights Analyst, R3)

Role Summary

The Senior Business Insights Analyst is a strategic analytics partner supporting commercial, marketing, and omnichannel decision making across priority therapeutic areas.

This role transforms complex internal and external data into clear, actionable insights that shape brand strategy, customer engagement, sales effectiveness, and business performance. Acting as a data translator, the Senior BIA bridges business needs with analytics, data science, market research, and technology teams.

The role contributes actively to a data driven culture, ensures alignment with global analytics frameworks, and may mentor junior analysts while collaborating within the international BIA community.

Primary Responsibilities

1. Business & Commercial Insights

• Analyze current and historical performance data to identify trends, opportunities, and risks across brands, campaigns, customers, and channels.
• Provide fact based recommendations to support marketing strategy, sales execution, forecasting, and omnichannel effectiveness.
• Translate complex analytics into clear narratives tailored to senior and nontechnical stakeholders.
• Deliver adhoc analyses to support strategic and operational decision making.

2. Performance Measurement & Reporting

• Contribute to the design of dashboards and standard reports tracking KPIs related to brand performance, sales force effectiveness, and customer engagement.
• Ensure consistency, equity, and robustness of KPIs across therapeutic areas and functions.
• Monitor campaign, brand, and omnichannel performance, highlighting insights and opportunities.
• Continuously improve reporting processes in collaboration with IT, global teams, and external partners.

3. Advanced Analytics & Synthesis

• Leverage advanced analytics outputs (e.g. forecasting, segmentation, spend optimization) to enrich insights and recommendations.
• Partner closely with Data Science teams to contribute to or interpret predictive models when relevant.
• Support business planning and forecasting accuracy through analytical input and scenario analysis.
• Identify and integrate new data sources such as primary or secondary Market Research.
• Partner with IT, Data Stewards, and external providers to ensure data quality, integrity, and governance.
• Support compliant data usage in line with local and global policies (e.g. GDPR, market research standards).

4. Cross Functional Collaboration & Enablement

• Act as a trusted analytics partner to Marketing, Sales and DHH Capabilities Enablement teams.
• Collaborate within the global BIA community to share best practices and ensure strategic alignment.
• Contribute to data literacy initiatives and mentor junior analysts where applicable.

Qualifications & Experience

• Master’s degree in Business, Economics, Statistics, Data Science, or related field
• 4–6 years in analytics or data analysis (regulated industry preferred)
• Commercial, marketing, or sales support experience required; pharma/healthcare a plus
• Advanced skills with Excel, SQL, Tableau, Power BI; Python/R knowledge is beneficial
• Ability to interpret complex data, deliver actionable insights, and communicate effectively
• Strategic problem solver with strong business acumen and storytelling skills
• Collaborative team player experienced across business and technical teams
• Adaptable and willing to learn new tools and approaches
• Fluent in local language and professional English for global collaboration

Measures of Success

• Timely delivery of high-quality analyses and dashboards that are used in decision forums.
• Clear, actionable recommendations and strong stakeholder feedback on usefulness.
• Improved repeatability/automation of recurring reporting and insight packs.
• Consistent adherence to data quality and documentation standards.

Required Skills:

Business Administration, Business Analysis, Business Data Analytics, Business Intelligence (BI), Consumer Business, Data Science, Demand Management, Digital Analytics, Digital Business Development, Digital Economy, Digital Healthcare, Digital Human Resources (HR) Vision, Health Data Analytics, Health Informatics, HITECH Act, Innovation, Requirements Management, Sourcing and Procurement, Stakeholder Relationship Management, Strategic Planning

Preferred Skills:

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Employee Status:

Regular

Relocation:

VISA Sponsorship:

Travel Requirements:

Flexible Work Arrangements:

Hybrid

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Job Posting End Date:

12/31/2026

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