Location: Shiodome
Division: SHISEIDO Global Brand Unit
Job level: Manager or Staff
Reports to: Group Manager
Contract type: Full-time
Roles & Responsibilities（業務内容）
Key Objectives of the Role
- Strong understanding of the global influencer landscape and can source new and creators and conceptualizes innovative strategies across various categories and social channels.
- Focuses on how global influencer and brand partnership strategies can drive awareness on a global scale and then integrated on a regional and local level.
- Partners with global marketing teams to align on key messaging and with the global social team to ensure all content creation is amplified across owned channels.
- Partner with Global Social teams to amplify KOL content in alignment with business objectives and launch strategies across relevant SHISEIDO owned platforms.
- Conceptualize and execute global influencer strategy for select new product launches.
Requirements（必要な能力/経験/資質）
• 5+ years of creator marketing and communications experience; beauty and fashion industry experience preferred
• Good handle on current trending creators and pop culture
• Expert in Asia influencer and creator strategy and ideates new and compelling strategies for increased brand awareness.
• Strong understanding of beauty and cosmetics industry
• Ability to develop and execution strategy, plans and budgets
• High level of creativity; excellent writing and presentation skills
• Strong Communication skill in English
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