Job Description:
Oversees the development of strategic market/product line business plans and marketing programs to support sales in designated market segments; identifies volume and strategic customers; and develops partnerships. Analyzes market data to identify trends/opportunities, develops strategic direction from market information, and creates compelling market analysis presentations. May conduct make-versus-buy analysis from a partnership/merger/acquisition perspective.
Collaboration & Interaction: Enhances relationships and networks with senior internal/external partners who are not familiar with the subject matter often requiring persuasion. Adapts style to differing audiences and often advises others on difficult matters.
Complexity & Problem Solving: Works on problems of diverse scope where analysis of information requires evaluation of identifiable factors. Devises solutions based on limited information and precedent and adapts existing approaches to resolve issues. Uses evaluation, judgment, and interpretation to select right course of action. Work is done independently and is reviewed at critical points.
Knowledge & Application: Complete knowledge and full understanding of area of specialization, principles and practices within a professional discipline. Assesses unusual circumstances and uses sophisticated analytical and problem-solving techniques to identify cause. Resolves and assesses a wide range of issues in creative ways and suggests variations in approach. This job is the fully qualified, experienced professional, journey-level position.
Typical Degree & Years of Experience: Typically requires a minimum of 5 years of related experience with a Bachelor’s degree; or 3 years and a Master’s degree; or a PhD without experience; or equivalent work experience.
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