Position Description Position Title Prestige Senior Marketing Manager Location Tokyo HQ Reports to GM Scope / Brands Luxury Beauty Employment type Full time Position’s Mission Maximize COTY corporate values through the formulation and execution of successful
Job Description Summary ローカルレベルでの持続可能な患者アクセス戦略の実施をリードする。地域の医療環境/課題に関する情報/データを収集して分析し、顧客、患者、ノバルティスに価値を共同で生み出す患者アクセス改善のための解決策を実行する。 Job Description Major Accountabilities ~ 規制当局に患者アクセスに関する課題を改善するプロジェクトをリードする。 ~ ノバルティス製品の位置づけとメッセージを最適化し、価値提案の共創を促進するために、主要な顧客、主要なオピニオンリーダー、個人および機関の主要な意思決定者との強力なネットワークと関係を構築および活用します。 ~ 製品戦略の意思決定に関連するインプットを提供します。 ~ ノバルティスおよび競合他社製品の価格設定および償還戦略に関する関連データの分析結果から、インパクトのあるビジネス上の推奨事項に変換する洞察力に富んだレポートを作成します。 ~ グローバル・ヘルスケア・エコノミクス・モデルを適応させ、地域の環境を正確に反映します。 Key Performance Indicators ~患者アクセスの改善・拡大のためのモデル構築数 ~製品導入までの期間を短縮 ~アクセス計測のためのトラッキングシステムの有効活用と改善 ~ヘルスケアシステムのキーステークホルダーのカバレッジ ~ 地域医療の課題解決に向けた自治体等との協働企画数 Work Experience ~地方行政との協働の経験 ~医療制度、医療環境、医療連携ネットワーク、医薬品の規制環境、製品戦略、上市プロセス等に関する理解 ~科学的、経済的な話題を理解し、明確に伝える能力があること ~高い交渉力と分析力 Skills ~分析スキル ~医療経済学
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