This role leads the growth of the TTS Outbound business in Japan by helping Japanese clients launch cross-border ecommerce businesses in the US and Southeast Asia together with partner companies, then connecting that business expansion to TikTok advertising growth.
Role Overview:
The Client Partner will work with Japanese merchants, brands, agencies, and ecosystem partners to unlock outbound ecommerce growth. This person will guide clients from early market entry planning and partner alignment through merchant onboarding, shop launch, and advertising adoption, while navigating a complex multi-country operating environment.
Responsibilities:
- Lead the outbound commerce growth strategy for Japanese clients expanding into the US and Southeast Asia through cross-border ecommerce.
- Work with partner companies to identify, onboard, and grow merchants that are ready to launch outbound ecommerce businesses on TikTok Shop.
- Build and own account plans that connect market entry, ecommerce operations, and advertising investment to clear business outcomes.
- Drive commercial growth by helping clients move from initial business setup to scaled advertising adoption across TikTok solutions.
- Develop trusted relationships with senior client stakeholders, partner companies, agencies, and internal cross functional teams in Japan and overseas.
- Translate long term client goals into practical launch plans, growth roadmaps, and investment strategies across multiple markets.
- Partner with internal teams including product, operations, measurement, marketing science, and regional stakeholders to solve client needs and remove execution barriers.
- Navigate complex situations that involve multiple countries, stakeholders, timelines, and operational dependencies.
- Work closely with agencies and other ecosystem partners to create joint business plans and unlock new revenue opportunities.
- Own pipeline visibility, revenue forecasting, and business analysis to support team planning and target delivery.
Minimum Qualifications:
- Significant experience in cross-border ecommerce, digital commerce, marketplace, or related online retail businesses.
- Experience working at an agency, platform company, ecommerce enabler, or in a similar partner driven environment.
- Strong sales and business development experience with a track record of managing and growing strategic client relationships.
- Experience working with agencies and ecosystem partners to deliver commercial outcomes.
- Business level English is required for frequent collaboration with regional and global stakeholders; Japanese fluency is required.
- Ability to work effectively in ambiguous and fast changing environments with multiple priorities and high execution demands.
- Experience working across multiple countries, cultures, or regional business teams.
Preferred Qualifications:
- Experience with ecommerce advertising, performance marketing, or integrated commerce and ads solutions.
- Experience supporting Japanese clients with overseas market expansion, especially into the US and Southeast Asia.
- Open, collaborative, and accountable working style with a strong sense of ownership.

Client Partner - Tiktok Shop Outbound - GBS Japan

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