Purpose & Overall Relevance for the Organization:
Bring consumer and sport insights into your concepts
Execute the category direction
Work with all creation functions to deliver product concepts
Create ranges within the category from both an image and commercial point of view
Key Responsibilities:
Manage range direction proactively
Propose a clear strategy for the range and how to move it forward
Show full understanding of the product creation process whilst managing all tasks within the given time frames, with special attention to speed to market
Work within cross-functional team and with interlinked departments to enable an efficient product creation process with an optimum product outcome
Analyse business, draw conclusions and propose action steps
Prepare and present your ranges and business-related topics by using relevant structure and content
Provide input for setting the Go-To-Market direction and implement it into relevant ranges in partnership with GTM counterparts
Work independently on projects and follow up on project development
Cooperate well and effectively to maintain and develop trustful relationships
Plan and prioritize daily working time effectively with the ability to work in a fast-paced environment
Strong knowledge of product information systems and the interlinking functions – clarity on respective timelines
Prepare and present your ranges and business-related topics - with respective audience in mind - by using relevant structure and content
Support the creation team to implement day-to-day operational administrative tasks as a satellite creation team member
Key Relationships:
Product Design
Product Operations / Development (Multiple Locations)
Japan Business Unit & Local Cross-Functional Teams
South Korea Business Unit & Local Cross-Functional Teams
Global Lifestyle Business Unit & Go-To-Market Teams
Global Business Affairs Team
Global Sourcing Team
External Collaboration Partners/Accounts
Knowledge, Skills and Abilities:
Skilled at transporting information clearly and effectively
Strong negotiation skills
Strong knowledge of product information systems, interlinking functions and respective timelines
Good level of product expertise to create industry leading products
Knowledge of respective product category
Strong analytical skills with solution-driven and result-oriented mindset
Requisite Education and Experience / Minimum Qualifications:
University degree, preferably in marketing, business, textile or fashion
Minimum 2-3 years of Product Marketing experience with APP, FTW and ACC background
Experience in trade, vertical retail business model or sales is a plus
Fluency in English and Japanese (written and spoken) is required
Willingness and flexibility to travel as required by the business.
Deep passion for sports, fashion, art, music, and sneaker culture.
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