Job Description:
Department Overview
Rakuten Rakuma was established in 2012, during the early days of the flea market app industry. (The app “Fril” was launched in 2012 and merged with the former “Rakuma” in 2018.)
Although more than 10 years have passed since the emergence of flea market apps, both their transaction volume and user base continue to grow.
Within the Rakuten Group, Rakuma enjoys particularly strong support among younger users (ages 10-30) and plays a key role in acquiring new Rakuten members. By leveraging the assets of the Rakuten ecosystem, Rakuma continues to pursue a safe and secure transaction experience.
Rakuten Rakuma: https://fril.jp/
Position:
Why We Hire
In the flea market app industry, the transaction experience-from purchase to delivery-is a critical factor that influences user retention and drives sales activity.
Rakuma aims to create an environment where users can buy and sell with confidence by expanding its ecosystem assets, such as Rakuten Points and Rakuten Pay, as well as enhancing services like “Simple Rakuma Pack.”
Payment and shipping are core areas of this ecosystem, and improvements in these areas directly impact business results.
In this role, you will focus on driving product initiatives in the payment and shipping domains while also engaging in cross-functional corporate planning tasks-such as P&L management and marketing-as needed based on business conditions.
We are seeking candidates who wish to chart a broad career path while driving Rakuma’s growth, rather than limiting themselves to a specific area.
・Social Impact in a Growing Market
Although this is an established market, it still holds significant growth potential for the future. You’ll be on the front lines of business expansion, reaching an ever-wider audience.
・Significant Autonomy Unique to a Small, Elite Team
Because we’re a small, elite team, your individual proposals will directly contribute to business growth. This is an environment where you can participate in decision-making with a sense of urgency.
・Business Skills That Boost Your Market Value
From data analysis to strategy formulation, execution, and effectiveness verification, you’ll gain comprehensive experience across the entire process required to drive business growth, enabling you to become a highly marketable professional.
・Rakuten Group’s Extensive Assets
By fully leveraging Rakuten’s vast user data and ecosystem assets, you’ll be able to plan and evaluate new services from a multifaceted perspective.
Position Details
You will lead initiatives to enhance the user experience and maximize profits, including functional improvements and data analysis in the payment and shipping domains.
Your mission is to develop strategies that leverage the strengths of the Rakuten ecosystem while coordinating with internal and external stakeholders.
・Analysis and aggregation of payment and shipping metrics (30%)
・Planning and execution of new payment and shipping initiatives (30%)
・Negotiations with internal and external stakeholders regarding the above (20%)
・Planning operations for campaigns and other initiatives (20%)
Work Environment
・Division total: 70 employees
・Corporate Planning Section: 3 employees
・Senior Manager (1) Manager (1)
・Age group: Primarily young employees in their 20s
・Breakdown: New graduate (1), Mid-career hire (2)
Approximately 20-30 hours
Mandatory Qualifications:
・Someone who can identify issues based on logical thinking and use data to guide solutions
・Someone who is comfortable working with numbers and has practical experience in data compilation and analysis using tools such as Excel
・Someone who can proactively identify issues and make proposals, and take the lead in driving projects from planning through execution
・Strong communication skills to engage diverse stakeholders and facilitate smooth coordination and project advancement
Desired Qualifications:
・Experience in data extraction and analysis using SQL (candidates without professional experience are welcome as long as they are eager to learn)
・Practical experience in marketing or business development for web services or e-commerce sites
・Experience in planning and managing campaigns
Other Information:
Additional information on Location
Rakuten Crimson House
1-14-1 Tamagawa, Setagaya-ku, Tokyo
Additional information on English Qualification
TOEIC Score exceeding 800 (or similar level of English ability) or a University graduate or higher earned in an English-speaking country
Proof of eligibility is required by the timing of the offer letter.
If no evidence is available to prove the qualifications denoted above, taking an IP test, organized by Rakuten, during selection process is required.
Rakuten Group, Inc. Homepage Link
・Benefits:https://corp.rakuten.co.jp/careers/benefit/
・Recruitment Information:https://corp.rakuten.co.jp/careers/information/ * Employment type is detailed
・Rakuten Culture:https://corp.rakuten.co.jp/careers/culture/
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