General Summary This position serves as a key member of Direct to Patient/Consumer digital transformation project to drive loyalty among our existing ACUVUE® users and potential users who needs VC as part of critical business model
Description (Position Summary) Play an important role as a core team member via individually supporting project of marketing planning via 1) efficient media planning, 2) effectiveness of message deliver and 3) always on optimization for further improvement.
This position serves as a member of Direct to Patient/Consumer , Professional digital transformation to drive both patient/ consumer (Incl. ACUVUE ® user) and professional (Incl. ACUVUE ® endorser/ KOLs) engagement as part of critical business