YOUR MISSION Eコマースのパフォーマンスマーケティング戦略設計・実行・効果測定を通じ集客を最大化していくお仕事です。候補者はプーマオンラインストア /アプリビジネスにおける自然検索、検索広告、ディスプレイ広告、SNS広告、アフィリエイトなどの外部集客の責任をもちます。KPIは売上、ROAS、アプリでのMAU達成を目的とし、パフォーマンスマーケティング&CRMマネージャーにレポートします。フルファネルでのカスタマージャーニープランに関してeCommチームメンバー、ブランドマーケティングチームと協力して相乗効果のあるマーケティングプランを開発します。また、グローバルEコマースと連携し、ベストプラクティスやプロモーション、効果測定など、日本のEコマースビジネス加速にむけたアクションを実行頂きます。 年間広告予算を管理し、有料広告のパフォーマンス管理と予算管理を担います(SEM、ディスプレイ、SNS、アフィリエイト、アプリ広告を含む)。 自然検索対策(SEO)を日本Eコマースチーム、グローバルEコマースチームと連携し集客を加速させます。 広告代理店と連携を強化し、パフォーマンス向上/最適化/報告を行います。 すべてのキャンペーンのパフォーマンス測定および報告を行い目標(ROIおよびKPI)に対して評価し改善策を検討します。 他のEコマースメンバーやブランドマーケティングと協力して、すべてのチャネルでメッセージが一貫していることを確認します。 マーケティングチームと協力しオーディエンス戦略を推進します。 As a part of Performance Marketing & CRM, a candidate will work on driving the Performance Marketing strategy for Japan. She / he will be in responsible for
About Zscaler Zscaler (NASDAQ: ZS) accelerates digital transformation so that customers can be more agile, efficient, resilient, and secure. The Zscaler Zero Trust Exchange is the company’s cloud-native platform that protects thousands of customers from cyberattacks
Marketing Intern (Jewelry/Timepiece & Fragrance) - Tokyo, Japan Want to be part of an exciting and enriching Undergraduate Internship opportunity at Van Cleef & Arpels Japan office? You will get into the first step of experience in
Join us at the Tokyo Innovation Campus and play a pivotal role in sculpting the future of CIC’s brand and marketing across Japan and Asia. In this crucial position, youll develop and manage a comprehensive marketing strategy, collaborate
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Overview: Guidepoint’s growing Marketing team is responsible for building and expanding the Guidepoint brand. As the storytellers of Guidepoint, the Marketing team executes marketing plans that generate leads, nurture existing clients, and raise overall brand awareness within our 3
JOB SUMMARY The Marketing and Communications Manager is part of an important team that creates and executes property-level communications to our customers. Under the leadership of the Director of Marketing and Communication, this role promotes on-brand messaging to
JOB SUMMARY The Marketing and Communications Manager is part of an important team that creates and executes property-level communications to our customers. Under the leadership of the Director of Marketing and Communication, this role promotes on-brand messaging to
Genesys empowers more than 7,500 organizations in over 100 countries to improve loyalty and business outcomes by creating the best experiences for customers and employees. Through Genesys Cloud, the #1 AI-powered experience orchestration platform, Genesys delivers
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Description 【 Who We Are 】 At Kenvue, we realize the extraordinary power of everyday care. Built on over a century of heritage and rooted in science, were the house of iconic brands - including Aveeno®,
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Company Description Informa is a leading academic publishing, business intelligence, knowledge, and events business, creating unique content and connectivity for customers all over the world. It is listed on the London Stock Exchange and is a
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POSITION SUMMARY Integrate communication activities and budget into the property’s overall sales and marketing plan, while meeting the primary revenue objectives of the hotel/resort. Strive to impact the property’s revenue objectives and meet specific property goals through