Location: Shiodome Division: ELIXIR Global Brand Unit Job level: Assistant Brand Manager Reports to: Group Manager Contract type: Full-time エリクシールは、1983年に誕生したジャパンNo.1のスキンケアブランドです。 フランス語のelixirを語源に、年齢にとらわれることなく、 ひとりひとりの肌の美しさを最大限に引き出す、「奇跡の一滴」でありたいと願い、 誕生以来、時代と共に変化する女性の価値観やライフスタイルに合わせて、常に進化を続けています。 エリクシールはグローバルブランドとして、ジャパンでの実績をもとに、 台湾、中国、各国の免税店に広がっており、資生堂の中でも、中長期で注力すべく、 プレミアムスキンビューティ―ブランドとして位置づけられる重要ブランドです。 そんな資生堂を代表する日本発グローバルスキンケアブランドであるエリクシールのヘッドクオーターで、 日本市場に関するマーケティング分野のスタッフとして、 イニシアティブ戦略やアセット開発をリードするアシスタントブランドマネージャーを募集いたします。 日本におけるエリクシールの成長を支える重要なポジションです。 スキンケアシェアNo.1という市場のリーディングブランドにおいて、 市場分析による課題抽出、戦略策定、コミュニケーションにおけるパーセプションフロー開発、 そしてそれを体現するATLおよびデジタルアセットについて、 0から開発することができます。コミュニケーションでイノベーションを起こしていく、とてもやりがいのある仕事です。 Roles & Responsibilities(業務内容) ・市場・ブランド・生活者・カスタマー・競合などの視点から、調査・必要データ・情報を収集分析
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